Strategic Partnership Signed in Dubai

Rhenus Logistics and MIE Events have signed a Memorandum of Understanding establishing Rhenus as the global logistics partner for MIE Events' international exhibitions and business summits. The agreement was signed at MIE Events' headquarters in Dubai by Zahoor Ahmed, Vice President of MIE Groups, and Anas Al Arid, Regional Manager – Exhibitions & Fairs at Rhenus Logistics UAE.

Global Logistics Support Framework

Under the partnership agreement, Rhenus has been appointed Global Logistics Partner for MIE Events worldwide, providing on-ground logistics support across all territories where MIE Events operates. The collaboration will support exhibitors, partners and suppliers with international freight management, local execution and service standards at every event across Asia, the GCC, MENA and the United States.

The partnership includes specific support for the 4th edition of CTW Global, an event dedicated to the logistics and supply chain industry, where Rhenus will serve as strategic logistics partner contributing expertise to support industry dialogue and knowledge exchange.

Industry Leadership Perspectives

Zahoor Ahmed commented on the agreement: "This partnership represents an important milestone for MIE Groups as we continue to expand our international portfolio. Logistics is a critical enabler of successful exhibitions, and having a trusted global partner allows us to deliver a consistent, high-quality experience for our exhibitors and stakeholders worldwide."

Anas Al Arid stated: "We are grateful for the trust placed in Rhenus Logistics as part of this partnership and are proud to support this important milestone with MIE Groups and CTW Global. By combining our global network with strong local expertise, we aim to add tangible value to the event ecosystem and support exhibitors and customers in addressing their logistics challenges."

Company Profiles

MIE Groups, established in Dubai in 2000, organizes international B2B exhibitions, conferences, and trade summits connecting Asia, the Middle East, Africa, and North America. The company's portfolio spans sectors including Energy, Mobility, Infrastructure, Real Estate, Food & Hospitality, Manufacturing, and Technology.

The Rhenus Group operates as a global logistics specialist with annual turnover of EUR 8.2 billion, employing 41,000 staff at 1,330 business sites across more than 70 countries.

Based on reporting by Exhibitor Magazine. Read the original article.