HP Poly, the premium audio and video solutions division of HP Inc., maintains an active exhibition presence across diverse industrial sectors, participating in five major trade shows that span manufacturing technology, packaging automation, medical device production, and building systems integration.
The company positions itself as a provider of hybrid work solutions through its portfolio of conferencing and collaboration technologies. HP Poly's product range encompasses audio systems, video projection displays, control systems, and wireless communication platforms designed for commercial environments and smart building applications.
Multi-Sector Exhibition Strategy
HP Poly's trade fair participation demonstrates a cross-industry approach to market development. The company's exhibition calendar includes manufacturing-focused events alongside specialized packaging and medical device shows, reflecting the broad applicability of its audio-visual technologies across industrial environments.
The company's presence at manufacturing technology shows like WESTEC positions its solutions for factory floor communication needs, while participation in PACK EXPO Las Vegas targets packaging automation facilities requiring integrated audio-visual systems. Similarly, MD&M East attendance focuses on medical device manufacturing environments where precise communication and collaboration tools support regulatory compliance and quality control processes.
Trade Fairs & Exhibitions
HP Poly participates in the following major trade fairs:
- WESTEC 2027 (United States, 2027)
- PACK EXPO LAS VEGAS 2027 (United States, 2027)
- MD&M EAST 2027 (United States, 2027)
- ISE (INTEGRATED SYSTEMS EUROPE) 2026 (Spain, 2027)
- CHICAGO BUILD EXPO 2026 (United States, 2026)
Technology Focus Areas
HP Poly's exhibition strategy emphasizes eight core technology categories. The company showcases audio systems and acoustics solutions for industrial environments, alongside commercial conferencing platforms designed for hybrid work scenarios. Control systems integration represents another key focus area, particularly relevant for manufacturing and building automation applications.
Presentation systems form a significant component of HP Poly's trade show displays, targeting environments where visual communication supports operational efficiency. The company's smart building technologies address facility management needs, while wireless communication solutions enable mobility across industrial sites.
Market Positioning
As part of HP Inc.'s broader technology portfolio, HP Poly leverages the parent company's enterprise relationships and distribution channels. The company's trade fair participation supports direct engagement with facility managers, IT directors, and operations personnel who specify audio-visual systems for industrial applications.
HP Poly's cross-sector exhibition approach reflects the convergence of communication technologies with industrial operations. Manufacturing facilities increasingly require integrated audio-visual systems for remote monitoring, training delivery, and quality control documentation.
The company's participation in ISE 2026 in Spain extends its reach into European integration markets, while domestic shows like Chicago Build Expo target construction and facility development professionals specifying building systems.