Triple Recognition for Global Events Leader

The Freeman Company has secured its position as a 2026 USA TODAY Top Workplace for the third consecutive year, while simultaneously earning all eight Top Workplaces Culture Excellence Awards and a Top Workplaces Industry Award for Hospitality. The Dallas-based global leader in live events, experiential marketing, and brand experiences achieved this recognition through confidential employee feedback surveys conducted by research firm Energage.

Complete Sweep of Culture Excellence Categories

The Freeman Company distinguished itself by earning recognition across all eight Culture Excellence Award categories: Innovation, Work-Life Flexibility, Compensation & Benefits, Leadership, Purpose & Values, Professional Development, Appreciation, and Employee Well-Being. The company also received the Top Workplaces Industry Award for Hospitality for the second consecutive year.

"What makes this recognition meaningful isn't just the milestone, it's what it represents," said Janet Dell, CEO of The Freeman Company. "It reflects the voices of our people and the environment we're building together. At The Freeman Company, culture isn't separate from the work, it's what enables us to deliver the kind of experiences our clients depend on."

Employee-Driven Recognition Process

The USA TODAY Top Workplaces award specifically honors organizations with 150 or more employees that have created exceptional, people-first cultures. Winners are determined exclusively through authentic employee feedback captured via confidential, research-backed surveys administered by Energage.

"Earning a USA TODAY Top Workplaces award is a testament to an organization's credibility and commitment to a people-first culture," said Eric Rubino, CEO of Energage. "This award, driven by real employee feedback, is more than just a recognition — it's proof that your employees believe in the organization and its leadership."

Collective of Expert Brands

The Freeman Company operates as a collective of expert brands delivering complex events at scale, working with leading show organizers, brands, and sports leagues. The company's portfolio includes 3D Exhibits, Alford Media, BaAM, Color Gamut, Freeman AV Production, Freeman Events & Exhibit Services, mdg, Sparks, and Studio Blue, all headquartered in Dallas, Texas.

Based on reporting by Exhibitor Magazine. Read the original article.