3,044 Exhibitors Set for PROWEIN 2026 in Düsseldorf

PROWEIN 2026 will draw 3,044 exhibitors to Düsseldorf Exhibition Centre from March 15-17, 2026, maintaining its position as the world's premier wine and spirits trade fair for retail and hospitality professionals.

The three-day event spans multiple sectors including viticulture and enology, food processing industries, and catering and hospitality. A dedicated hall for spirits showcases the event's expanding focus beyond traditional wine categories, with exhibitors ranging from established distilleries to emerging no-alcohol beverage producers.

German Companies Lead Exhibitor Lineup

German companies dominate the exhibitor roster, with key participants including Stölzle Lausitz GmbH presenting glassware and accessories, and LEONHARD KURZ Stiftung & Co. KG showcasing packaging production and converting equipment. The Better Food Solution GmbH will feature gin and spirits in the ProSpirits section, while Lavabelle GmbH focuses on bitters, aperitifs, and ready-to-drink products.

International participation includes Estonia's Punch Club Oü presenting carbonated soft drinks and energy beverages, and Italy's Distilleria Marzadro S.p.A. showcasing grappa, gin, and low-alcohol products. The diverse exhibitor mix reflects PROWEIN's evolution from a wine-focused event to a comprehensive beverage trade platform.

Educational Component Expands

The fair will host over 300 master classes and events, providing professional development opportunities for attendees. These sessions cover technical aspects of viticulture and enology alongside business development topics for retail and hospitality sectors.

Supporting organizations include Berufsgenossenschaft Handel und Warenlogistik (BGHW) with health and safety meeting points, and Deutscher Fachverlag GmbH LZ MEDIEN offering research and consulting services through trade publications.

What Attendees Can Expect

Wine professionals, retailers, and hospitality industry buyers will encounter comprehensive product ranges spanning traditional wines to innovative non-alcoholic alternatives. The spirits hall provides focused access to distillers, while packaging suppliers offer solutions for beverage producers seeking sustainable and premium presentation options.

The event's structure supports both established business relationships and new market entry, with exhibitors from 65 countries providing global sourcing opportunities for European buyers and distribution channels for international producers.